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Expand Your Data with Behavioral Intelligence.

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Unlock a new dimension of investor data—go beyond demographics and account balances—capture the psychological drivers behind investor financial decisions.

 

Understand the behavioral biases that shape contribution rates, investment choices, and engagement—so you can predict churn, personalize experiences, and protect AUM.

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Build Persona Cohorts That Predict Client Lifetime Value.

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Analyze behavioral characteristics across your investor base over time and automatically build persona archetypes that represent key investor segments.

 

Reveal investor cohorts that enable you to personalize products, optimize digital advice with higher acceptance, and craft nudge communications that increase retention and engagement.

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"Investing isn't about beating others at their game.
It's about controlling yourself at your own game."

Jason Zweig

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Predict Investor Decisions Before They Happen.

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Anticipate how your investors will react, what actions they'll take, and whether they'll abandon their investment plan—before it impacts your fund.​​ 

 

Identify investor triggers that protect your AUM—impulsivity, optimism bias, loss aversion, and anxiety—all the emotions that can override rational investing.

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"The funds that perform aren't just better at investing. They're better at understanding their investors."

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Omni-channel Distribution.

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Deploy MoneyMind wherever your investors are—maximizing reach and broadening behavioral data capture across your entire investor base.

Embed into your digital advice journeys, client portals, marketing, social media, and QR codes— unlike traditional questionnaires, MoneyMind feels like a valuable personal insight tool, not a data collection exercise.

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Demo

Your Essential Guide for Building a Data Lake of Investor Behavioral Data.

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Discover the platform that's helping investment and super funds to protect AUM and improve investor outcomes.

  • Capture more than just demographics

  • Understand patterns and trends across your investors

  • Segment and develop persona cohorts to augment marketing, products & services

White Paper Download

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Demo

See MoneyMind in Action.

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Discover the platform that's helping financial advisors and investment managers grow AUM and differentiate from amongst the crowd—all through AI behavioral intelligence you can action immediately. 

  • Predict client decisions before they happen.

  • Personalize with absolute precision.

  • Perform through a shorter trust cycle, better advice acceptance, and higher engagement.

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